Creative Direction & Design
Developed the visual direction for Harvest Road's 2026 event experience with full creative license, creating a cohesive look across event materials, print collateral, and supporting pieces. Managed the project from concept through final production, balancing multiple deliverables, revisions, and production details while maintaining deadlines. The work was well received by the client and created a polished, cohesive experience across the event.
Key Transformations
-
From open-ended brief to cohesive visual direction — Established a clear visual system that could carry consistently across the event experience.
-
From individual pieces to a unified experience — Connected the agenda booklet, signage, badges, place cards, and supporting materials through typography, imagery, color, and layout.
-
From concept to production-ready execution — Managed revisions, technical details, and multiple deliverables through final production while keeping the project on schedule.
In collaboration with 6AM Marketing
